EBAY
Concept
which are applying are: -
1.
Oligopoly – There are often high barriers to
enters for e-commerce platform due to switching cost. There is only Amazon and EBay
which dominates international market, because of barriers to entry and market dominance
by a few firms, eBay is oligopoly.
2.
Trade off – In eBay there are millions of
products and many similar products in which people face trade off what to buy
and what not to buy.
3.
Economic of Scope – eBay provide different product to
its customers from one place, people can get everything they want from same
market.
4.
Price discrimination (1st
Degree) – eBay also conduct
auctions for customers for specific product where people bid for that product.
5.
Price Discrimination (3rd
Degree) – eBay also
provide vouchers and coupons based on payment method it also gives cash back to
its customers. 
No comments:
Post a Comment