1)Ex. people shifted towards yippee, after maggi being banned,ITC’s noodle brand Yippee became a Rs 1,000 crore brand, after the maggi controversy.
2) 280gm of Yeippee noodles RS. 49.5/- in (amazon) but its MRP Is 83/-. As a result rational people more inclined towards buying same product online.
3) Ex.Tobacco products: price rises of about 10% would on average reduce tobacco consumption about 8% in India.
4) shifting to Bingo, from lays,Engage deo has flavours of different fragrance,that increases revenue,people shifting towards fiama from VLCC products.
5) different people prefer the different flavours of Bingo, people prefers Fiama than Himalaya,people prefers Engage deo than Axe.
2) 280gm of Yeippee noodles RS. 49.5/- in (amazon) but its MRP Is 83/-. As a result rational people more inclined towards buying same product online.
3) Ex.Tobacco products: price rises of about 10% would on average reduce tobacco consumption about 8% in India.
4) shifting to Bingo, from lays,Engage deo has flavours of different fragrance,that increases revenue,people shifting towards fiama from VLCC products.
5) different people prefer the different flavours of Bingo, people prefers Fiama than Himalaya,people prefers Engage deo than Axe.
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