Saturday, September 1, 2018

ORDINAL UTILITY WITH AN EXAMPLE





ORDINAL UTILITY

It is the level of utility that is derived by a consumer after consumption of goods and services which cannot be measured numerically or in a quantified manner.

Example: 

The amount of satisfaction that I receive after consumption of Black current ice cream is more in comparison to consumption of Strawberry ice cream.

No comments:

Post a Comment

IMPACT OF SOCIETY /SOCIAL GROUPS ON PURCHASE INTENTIONS OF HOME BUYING- Consumers are the most important factor that will make any bus...